Advertising reflects the mores of society, but it does not influence them.

David Ogilvy
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Submitted by: TheQuoted

Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.

David Ogilvy
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Submitted by: TheQuoted

Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product.

David Ogilvy
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Submitted by: TheQuoted

Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.

David Ogilvy
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Submitted by: TheQuoted